It was in 1976 that the story of the brand Etxeondo began, in the Basque village of the same name, near San Sebastian, across the Pyrenees. Francisco Rodrigo, a cycling enthusiast, decided to design and create clothing for cycling after various experiences in the world of fashion and haute couture, notably at Dior and Balenciaga. His love for this sport and his experience led him to create high-quality sportswear for cyclists. From the outset, the owner and founder of the brand chose to select only the highest quality materials to achieve the best cycling clothing possible. A true attention is paid to the smallest details, almost an obsession. The products of Etxeondo are manufactured in the brand's factories in Spain to best control the entire manufacturing process and ensure the final quality of the products. A resolutely family-run company, Etxeondo works hand in hand with all its employees to continuously raise the quality and technicality of the products and to push the limits of what exists in order to find the innovation that will make a difference once in the saddle. It is the passion and love for cycling that has guided Etxeondo since the beginning of its adventure. A brand with character, reflecting its region of origin, the Basque Country!
Paying particular attention to every detail during the manufacture of its cycling clothing and accessories, Etxeondo has won over many cyclists since its creation by Francisco Rodrigo in 1976. Proud of its history and past, the brand has collaborated with numerous professional teams since its inception to test its products in all possible and imaginable conditions to ensure their quality and reliability. This unique know-how and heritage acquired over the years allows Etxeondo to imagine and then manufacture the new generation of cycling clothing that will delight cyclists for decades to come. In the spirit of Etxeondo, a cyclist can only perform well on the bike if they feel confident and comfortable on their machine; their outfit plays a crucial role in this pursuit of performance. The combination of elegant design with the best quality materials allows for a certain ideal of performance that the brand seeks to push further with each new collection. Whether for a Sunday morning training session on the slopes of the legendary Jaizkibel or for the biggest professional races on the planet, the brand Etxeondo supports cyclists in search of comfort and performance. This heritage has been passed down from generation to generation since the brand's creation within a sport rich in emotion; Etxeondo has shared many of these moments and accompanied the euphoria of the greatest victories and moments in cycling legend.
At Hardloop, we pride ourselves on providing you with the best gear and equipment for your adventures. That’s why the brand Etxeondo holds a special place in our range of products dedicated to cycling and mountain biking. Our experts and HardGuides have selected the best products from the Basque brand, technical and comfortable products that will accompany you on your various outings on the roads or paths of France and Navarre. You will particularly appreciate the cycling shorts from the brand, comfortable products for tackling miles and hours in the saddle without difficulty or discomfort. Like the Etxeondo Orhi shorts, a men's cycling short offering comfort, breathability, and durability to tackle the miles and climbs during the summer. With a simple yet elegant design, Etxeondo products will surely provide you with a unique style on the roads. So don’t wait any longer and come adopt a touch of Basque character for your next outings by discovering the products of the brand Etxeondo on our Hardloop site!