Barbour is an iconic British brand founded in 1894. It draws inspiration from rural lifestyles and outdoor activities, offering products that blend tradition and modernity. The brand is synonymous with quality, durability, and timeless heritage.
Barbour is an iconic British brand founded in 1894. It draws inspiration from rural lifestyles and outdoor activities, offering products that blend tradition and modernity. The brand is synonymous with quality, durability, and timeless heritage.



























































Barbour was born in England in 1894, in the small town of South Shields. Originally, the brand specialised in designing comfortable, protective, and stylish clothing. John Barbour decided to open his first shop within the town market.
From the early 1900s, the family business began exporting its first garments through its mail-order catalogue. This marked the beginning of a worldwide reputation, with buyers from Latin America, South Africa, and Asia starting to order clothing from the brand.
In 1939, the brand created its first suit for members of the submarine service: the Ursula suit, made from oilskin cotton, which became the brand's trademark. This collaboration marked the beginning of Barbour's fame.
Over the years, the brand has specialised in designing clothing for everyday wear as well as for pursuing favourite sports: horseback riding, motorcycling, hunting… The brand has carved out an important place within the British monarchy and has received numerous awards from the British Empire.
Barbour is renowned for the quality and functionality of its clothing. Barbour pieces are true essentials in any wardrobe. In 2014, the brand launched its first collaboration with luxury vehicle manufacturer Land Rover.
Barbour jackets are timeless pieces for everyday wear as well as for your outdoor adventures. Elegance and functionality will be at the forefront. Our experts have selected two timeless jacket models for winter.
The Lowerdale gilet for men is a true favourite. Elegant and functional, it fits perfectly under your parka. When the weather is milder, we recommend wearing it over a wool sweater.
An iconic model from Barbour, the Bristol Wax is perfect for facing the cold in winter. This men's jacket embodies all the brand's codes: a jacket made from waxed cotton, warm and resistant to the elements.
At Hardloop, we strive to offer you durable and warm clothing for your outdoor adventures. Barbour has naturally become one of our adventure partners. Its expertise and reputation perfectly represent the quality of its clothing. Jackets, shirts, trousers… discover on our site our entire range of Barbour clothing. Whether for a walk in the woods or for everyday wear, the brand's clothing combines everything you need. Have a question about a jacket model? Don’t hesitate to contact our HardGuides, who will be delighted to recommend the perfect Barbour jacket for your adventures!