Founded in 1944 in Finland, Reima is a historical benchmark for children's outdoor clothing. For more than 75 years, the Scandinavian brand has been developing durable clothing that can withstand the adventures of our little ones.
Founded in 1944 in Finland, Reima is a historical benchmark for children's outdoor clothing. For more than 75 years, the Scandinavian brand has been developing durable clothing that can withstand the adventures of our little ones.




























































The story of the brand Reima began in 1944 in Finland, where a local entrepreneur used old army suits and recycled them into workwear for women. The brand quickly grew and became structured. It developed its own materials and became the first Finnish company to advertise on television. The durability and resilience of Reima clothing became renowned, and the brand started exporting abroad. In the 1960s, branches were established across Europe. The Finnish company excelled in clothing for young people and teenagers, as well as in garments designed for extremely low temperatures. In 1990, after some challenges, Reima continued to offer high-quality clothing that is both breathable, waterproof, and windproof. In 2004, the brand made the decision to focus 100% on children's clothing for ages 0 to 12. Since this pivotal decision, it has continually developed technologies and materials. Today, in addition to Reima jackets and Reima trousers, the brand offers a wide range of children's clothing suitable for all weather conditions.
For a long time, the Finnish brand has offered high-quality ski suits for children, which are commonly seen on most slopes. A reference in this field, the Gotland is a Reima ski suit designed to equip the little ones during cold winter days. Waterproof, breathable, windproof, and abrasion-resistant, it is perfect for crawling in the snow! Comfortable and easy to put on, it allows for days in the snow without sneezing! For older kids, the brand offers ski pants for children that are perfectly suited for downhill runs! Ideal for little riders, the Proxima pants provide excellent protection against the elements while ensuring optimal breathability. Stretchy and well-equipped, it guarantees a unique fit! Also an expert in rainy days, the brand Reima offers a whole range for cloudy days. For example, among the children's jackets from the brand, the Lampi jacket is perfect for playing in puddles; this waterproof jacket pairs well with the Taika 2.0, rain boots that fear nothing!
At Hardloop, we are committed every day to offering both young and old nature enthusiasts the best products for their outdoor adventures. With 80 years of experience in children's clothing and based, like us, close to their playground, the brand Reima holds a special place in our hearts. Globally recognized for the quality of its clothing and equipment for children, the Finnish brand will equip your little ones for most of your adventures, whether under the snow of an Alpine resort or in the rain on a country path. Don't hesitate, choose your Reima products on Hardloop and get ready for wonderful family adventures! If you're unsure between the different Reima shoes or have a question about the Lani technical base layer for children? Our HardGuides will be delighted to advise you on the best options based on your desires and activities.