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Uyn

An Italian-born brand founded in 2018, UYN designs and produces technical clothing. Thanks to its innovative technologies, the brand has become a benchmark in the field of skiing, cycling and running in just a few years.

An Italian-born brand founded in 2018, UYN designs and produces technical clothing. Thanks to its innovative technologies, the brand has become a benchmark in the field of skiing, cycling and running in just a few years.

Uyn

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UYN: A Concentrate of Technology for Your Performance

To enable every athlete this “release,” UYN utilises all its expertise to develop sports products that inspire the desire to move without restrictions. As an individual, UYN places athletes at the centre of its concerns when developing its technical clothing. Regardless of your level of practice, the technologies and philosophy of the brand encourage athletes to be active and to appreciate the achievements made during sports practice. The UYN brand aims to evoke the interaction between performance and comfort at every stage of its manufacturing process. From the design to the finishing of a cycling jersey, a women's cycling short, or even ski socks, maintaining quality and adhering to ethical procedures are at the forefront of the brand's concerns. Behind the acronym UYN (Unleash Your Nature), there lies not just a simple slogan but a powerful and meaningful phrase summarising the philosophy that UYN believes in and that guides each of its actions. 

Among the wide range of technical products UYN, the following items will be perfect for your various sporting adventures, whether you practice cycling, running, skiing, or hiking: 

UYN Grandfondo

UYN Natyon 2.0

UYN Ridemiles

Discover a Wide Range of UYN Products at Hardloop

In order to provide you with the best advice and the best equipment for your adventures, our experts and HardGuides have selected the finest products from the UYN range for you. With nature also at the heart of UYN's concerns, UYN products aim to establish a connection between our inner human nature and the nature that surrounds us. UYN works daily with a single objective in mind: to make the world a better place. This philosophy aligns perfectly with the values of Hardloop, making it only natural to find the UYN brand in our product range. Shaping and influencing change to give back more than what is taken is the driving force behind the UYN brand. That’s why the brand does not choose the easy path but calibrates its goals and practices according to what suits the current climate.